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Explore brands that learn from the past, look to the future, and are succeeding today.
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Sunday Jan 29, 2017
Sunday Jan 29, 2017
There's no arguing Donald Trump the candidate had a distinct brand. But now that he's president, that brand needs to shift. Can he cross the gap?
CFAX 1070's Mark Brennae invited me to talk about which elements of the Trump brand should remain consistent, which need to be retooled, and what will happen if he can't make the transition.
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