Building Stress Relief into Brands

April 22, 2016

We live in a world of increasing stress. How can brands help us reduce that debilitating feeling? Certified mental fitness and performance coach Sara Wegwitz provides insights into good stress, bad stress, and the role brands could play in helping us cope.


Decoding Digital Slavery

April 5, 2016

In my book Didn't See It Coming, I devoted an entire chapter to our uneasy relationship with relentlessly advancing technology.

In this podcast with behavioral psychologist John Marshall Roberts, we explore a fascinating new twist in the human / tech paradigm - digital slavery.

Why is it we're compelled to check our phone every few seconds? How do we completely lose track of time as we mindlessly surf? What makes us neglect our real relationships as we pursue the online variety?

Join us as we explore the digital slavery phenomenon, and gain valuable insights into how you can break out of bondage.


Deconstructing the Donald

March 7, 2016

Donald Trump has defied predictions, defied efforts to sideline him, defied conventional wisdom of what constitutes a politician. You won't find a more interesting psychological study.

In this podcast, celebrated behavioral psychologist John Marshall Roberts and I unwrap the Trumpian psychology - and lay out strategies for anyone interested in discovering his Achilles heel.


Is Your Innovation Disabled?

March 4, 2016

Gary Birch is a Ph.D Electrical Engineer, a Canadian Paralympian, an expert in Brain-Computer Interface (BCI) technology and Executive Director of the Neil Squire Society. He also has a very, very interesting perspective on the connection between disabilities and the fresh perspective that drives innovation. If you don't get a chance to see Gary speak at TEDx BCIT March 12, 2016, make sure to check out his views here!


Is Donald Trump the Politician killing Donald Trump the Brand?

February 23, 2016

Donald Trump is the most watched politician of the 2016 election campaign. But according to research from ad network Young & Rubicam, his fiery campaigning techniques are severely damaging his brand as a luxury icon.

In this radio broadcast with Ian Jessop, I explore that research, then dig into the parallels between the Trump's campaigning and that of two other highly controversial figures - Adolf Hitler and Silvio Berlusconi.


How to Unleash Your Inner TED in Your Speech

January 19, 2016

JFK talked about moonshots; MLK had a dream; Jobs talked about creating insanely great stuff. So why do your speeches sound more like boring 12-point plans? Acclaimed author and behavioral psychologist John Marshall Roberts joins me to discuss how to unlock your visionary idea for a speech. 


Peetz: Building a Permanent Brand in a Throwaway World

January 18, 2016

Art Aylesworth has helped rejuvenate the Peetz Fishing and Outdoors brand. The brand, famous for its incredible wood and brass fishing reels, is testament that a small, local company can stand up and compete against giant multinationals - all while offering products that aren't meant to be replaced at regular intervals. How do they do it? Join me in conversation with Art.


Building a Brilliant Business on Bootstrap Marketing: The 1-800-Got-Junk Story

January 12, 2016

27 years ago, Brian Scudamore started what would grow into a multinational junk removal giant - 1-800-Got-Junk. In this conversation with Brian, we touch on one of the most prominent drivers of his business success - bootstrap marketing. To hear more bootstrap marketing success stories, check out my keynote 'Bootstrap Marketing and the Beautiful Idea' at this year's SOHO conference.


Why the New Giants of Business are Green Giants

January 8, 2016

Businesses built around an environmental and social mission are coming in out of the cold, and upending the status quo. In this podcast, 'Green Giants' author and CEO of Futerra North America Freya Williams joins me to discuss why the biggest success stories in business today (and tomorrow) are turning purpose into profit.


Futureproof Winners and Losers for 2016

December 20, 2015

In this final 2015 episode of the Ian Jessop show, we dig into the brands we see thriving, and diving, in 2016. Big winners include pharmaceutical marijuana and Facebook - losers are led by our poor overburdened brains.